Overview

This unit concentrates on developing students' understanding of the innovation process in the technological context. The unit aims to develop, via the use of industry mentors, a deeper understanding of technological innovation and its adoption and diffusion and how to manage this process.

Requisites

Prerequisites

Rule

100 credit points

and

Enrolment in Master of Entrepreneurship and Innovation or Master of Business Administration (Executive)/ Master of Entrepreneurship and Innovation double degree

Teaching periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date

Learning outcomes

Students who successfully complete this unit will be able to:

  • Critically evaluate the process frameworks for developing new products
  • Critically evaluate the generic New Product Development (NPD) Process
  • Apply entrepreneurship fundamentals to the analysis, design and operation of a customised NPD Process for the development of a new product idea in a particular firm contingency
  • Manage product development projects and report on milestone achievements
  • Reflect on problem solving and decision making among people with different disciplinary perspectives

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
On-campus
Class		2.00 12 weeks 24
Online
Lecture		1.00 12 weeks 12
Unspecified Activities
Independent Learning		9.50 12 weeks 114
TOTAL150

Assessment

Type Task Weighting ULO's
PresentationIndividual 10 - 15% 4 
ReflectionIndividual 25 - 45% 1,2,3,4,5 
Report 1Individual 20 - 25% 2,3,4 
Report 2Individual 25 - 35% 2,3,4 

Content

  • Understand the innovation process in the technology context
  • Technological innovation and its adaptation and diffusion
  • Getting in touch with unknown technologies
  • Knowledge transfer
  • Developing innovative business ideas
  • Design of new product or new service

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.