Overview

This unit explores the formal, organisational, and craft aspects of publication design to enable innovative and experimental typographic and publication design. The emphasis will be on critical thinking, advanced visualisation and the application of communication to produce a quality graphic document.

Requisites

Prerequisites
DDD30013 Publication Design

Rule

150 credit points in one of the following courses:

Bachelor of Design (including double degrees and old Bachelor of Design tagged codes – currently on teach out), Bachelor of Design, (Communication Design) (Honours) or BA-EDUSEC Bachelor of Education (Secondary)
OR
25 credit points in COMDES2 Communication Design Minor
AND
DCO20009 Typography for Print and Interactive Publication

Teaching periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date
Semester 2
Location
Hawthorn
Start and end dates
29-July-2024
27-October-2024
Last self-enrolment date
11-August-2024
Census date
31-August-2024
Last withdraw without fail date
13-September-2024
Results released date
03-December-2024

Learning outcomes

Students who successfully complete this unit will be able to:

  • Articulate and apply an understanding of formative publishing conventions
  • Produce a design proposal that analyses and clearly communicates research and design intent
  • Critically apply sophisticated typographic, visual form, and structural relationships to resolve visual communication problems
  • Construct innovative grid systems and advanced design techniques for use in complex publication design projects
  • Apply narrative, sequential and spatial manipulation in design for the communication of visual and textual information
  • Create a complex publication demonstrating a sustainable approach to design
  • Develop an advanced, creative and professional quality publication document

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
Face to Face Contact (Phasing out)
Tutorial
3.00 12 weeks 36
Specified Learning Activities (Phasing out)
Readings
7.00 12 weeks 84
Unspecified Learning Activities (Phasing out)
Independent Learning
2.50 12 weeks 30
TOTAL150

Swinburne Online

Type Hours per week Number of weeks Total (number of hours)
Specified Learning Activities (Phasing out)
Various
7.00 12 weeks 84
Online Contact (Phasing out)
Discussion
3.00 12 weeks 36
Unspecified Learning Activities (Phasing out)
Independent Learning
2.50 12 weeks 30
TOTAL150

Assessment

Type Task Weighting ULO's
Project 1Individual 40% 1,2,3,4,5 
Project 2Individual 40% 2,3,4,5,6,7 
Project 3Individual 20% 1,2,3,5,6,7 

Content

  • Publication conventions
  • Type and Image legibility and expression for publication
  • Editorial structure, grids, proportions, structure and navigation systems and sequential design for communication
  • Diagrammatic and information management for applied communication
  • Managing information and visual hierarchies
  • Innovation and experimental formats in a contemporary context including craft skills materials, printing, binding, folding print for facsimile production
  • Construction of complex multi-faceted publication design outcomes
  • Role of the designer as author in DIY publishing

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.