Bachelor of Business Analytics and Analysis / Bachelor of Applied Innovation, Major in Business Analytics

Overview

Become a creative disruptor who seeks out change by studying our Bachelor of Business Analytics and Analysis / Bachelor of Applied Innovation. Learn to interpret and analyse businesss, predict patterns, and work with user-centred research. With these skills, you'll spot opportunity where others see chaos.

View Bachelor of Business Analytics and Analysis / Bachelor of Applied Innovation course handbook

Get a copy of our course guide

Are you in high school?

Back by popular demand: A Day in the Life of a Swinburne Student. See what uni is really like with hands-on workshops, presentations and more across different study areas.

Find out more

Your major

Business Analytics

Draw evidence from data to spot and forecast trends to help businesses make the best strategic decisions. Understand how data can explain customer behaviour, measure business performance and more.

Your industry experience

Bolster your CV with industry experience while you study. If you’re a local student who passes the competitive selection process, this double degree offers a 6 or 12 month professional placement.

Explore Work Integrated Learning

Skills you’ll learn

Business operations skills
Critical thinking
Digital literacy
Creative problem-solving
Adaptability

Your career opportunities

Business analyst
Information management specialist
Data visualisation specialist
Innovation consultant
Product manager
Transformation lead

Key codes

CRICOS course code

109239E

VTAC Code (IFP)

3400212543

VTAC Code (CSP)

3400212541

International student visa

International students in Australia who hold student visas are required to study full-time and on campus. Courses that are taught entirely online are only available to international students studying outside Australia or those in Australia who are not on a student visa. Online courses are not available to international students in Australia who hold a student visa.

Professional accreditations

Why Swinburne?

Top 5% of the world’s higher education business schools

Top 300 for business and economics

#1 in Melbourne for student support

#1 in Melbourne for graduate salary one year out

Sources

Qualifications

One of the following:

successful completion of the Victorian Certificate of Education (VCE) or its equivalent, such as an interstate or international Year 12 qualification
completion or partial completion of an approved tertiary qualification (including certificates IV (completed), diplomas, advanced diplomas, associate degrees and degrees).

Applicants without a formal qualification may be considered for entry upon completion of the Special Tertiary Admissions Test.

Guaranteed Entry ATAR

60.0

You’ll be guaranteed a place in this course if you meet or exceed the ATAR Guaranteed Entry Score, provided you meet the course prerequisites.

If your ATAR is below the guaranteed entry score, you can still be offered a place as your ATAR may be adjusted based on subject adjustments, equity schemes or other factors.

Subject adjustments:

A study score of 25 in any Business, any Information Technology or any Mathematics equals 2 aggregate points per study.
A study score of 30 in any Business, any Information Technology or any Mathematics equals 3 aggregate points per study.

Overall maximum of 10 points. Subject adjustment points are applied to the aggregate, not the ATAR.

Students admitted to the course with prior tertiary studies that satisfy part of the academic requirements of this course may be eligible for academic credit.

*Applicants without a formal qualification but with significant and relevant work experience will be considered if they can demonstrate that they can undertake the course with a reasonable prospect of success.

One of the following:

successful completion of the Victorian Certificate of Education (VCE) or its equivalent, such as an interstate or international Year 12 qualification
completion or partial completion of an approved tertiary qualification (including certificates IV (completed), diplomas, advanced diplomas, associate degrees and degrees).

Applicants without a formal qualification may be considered for entry upon completion of the Special Tertiary Admissions Test.

Assess your eligibility for entry to Swinburne

Course prerequisites

VCE Units 3 and 4: a minimum study score of 25 in any English (except EAL) or 30 in English as Alternate Language (EAL) or equivalent

VCE Units 3 and 4: a minimum study score of 25 in any English (except EAL) or 30 in English as Alternate Language (EAL) or equivalent

Admission requirements

Meeting the minimum entry requirements for the course does not guarantee an offer of a place. Check admission requirements for general information about the admission process.

Visit course handbook

English language requirements

Satisfactory completion of one of the following:

IELTS overall band of 6.0 (Academic Module) with no individual band below 6.0
Swinburne’s English for Academic Purposes (EAP 5 Advanced level) with overall 65%, all skills 65% or above
or equivalent measures available at English language requirements.

Need to undertake an English assessment for entry?

A prerequisite for many courses, the Pearson Test of English (PTE Academic) can now be done at our Hawthorn campus.

Book your Pearson Test of English

Credit transfer

Credit is granted in recognition of previous study and/or experience and allows students to gain advanced standing towards their course. Applicants are assessed on a case-by-case basis.

Learn more about credit

Recognition of prior learning

Recognition of Prior Learning (RPL) allows students to gain credit (advanced standing) towards their course in recognition of skills and knowledge gained through work experience, life experience and/or formal training. Applicants are assessed on a case-by-case basis.

Learn more about RPL

Apply for a pathway course

Pathways allow students to progress from one qualification to another where the first course is recognised as an entry requirement and/or provides credit (advanced standing) to the second.

Learn more about pathways

How credit points work

Successful completion of the Bachelor of Business Analytics and Analysis / Bachelor of Applied Innovation requires students to complete units of study to the value of 400 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.

Core units

Major units

Elective units

4-year bachelor degree

What your course could look like

This is the indicative sequence for Semester 1, 2025 only. You are advised to use the study plan template available via your student portal in conjunction with your course planner to plan your studies. Sequence may also vary depending on advanced standing and exemptions. The unit offering information is correct at the time of publication, however changes may occur.

Bachelor of Business Analytics and Analysis

Units of study	Unit code
Core units
Creative Mindset and Entrepreneurship Core unit , 12.5 credit points	BUS10015
Agile App Design and Prototyping Core unit , 12.5 credit points	INF10023
Business Digitalisation Core unit , 12.5 credit points	INF10024
Data Management and Analytics Core unit , 12.5 credit points	INF10025
First Year Industry Project Core unit , 12.5 credit points	INF10026
Contemporary Management Principles Core unit , 12.5 credit points	MGT10009
Digital Business Analysis and Design Core unit , 12.5 credit points	INF20029
Business Digitalisation Industry Project Core unit , 12.5 credit points	INF30027
Major units (Business Analytics)
Professional Capabilities for a Digital World Major unit , 12.5 credit points	INF20028
Cyber Security for Business Major unit , 12.5 credit points	INF20031
Big Data Management Major unit , 12.5 credit points	INF20016
Business Intelligence and Data Visualisation Major unit , 12.5 credit points	INF30004
Knowledge Management and Analytics Major unit , 12.5 credit points	INF30015
IT Program and Project Management Major unit , 12.5 credit points	INF30033
Governing Digital Technologies Major unit , 12.5 credit points	INF30032
Business Analytics and Artificial Intelligence Major unit , 12.5 credit points	INF30036

Bachelor of Applied Innovation

Units of study	Unit code
Core units
Exploring Creativity and Innovation Core unit , 12.5 credit points	INV10001
Fundamentals of Innovation Practice Core unit , 12.5 credit points	INV10002
Innovation Sandpit Core unit , 12.5 credit points	INV10003
Responsible Innovation Futures Core unit , 12.5 credit points	INV10004

Want to see the full range of electives?

Learn about all the electives you can take in the course handbook.

View course handbook

Optional professional work placement

100 credit points

Units of study	Unit code
Option 1
Work Experience in Industry A Academic unit, 25.0 credit points	WEI20001
Integrated Professional Placement A - Business Practical unit, 25.0 credit points	BUS20010
Work Experience in Industry B Academic unit, 25.0 credit points	WEI20002
Integrated Professional Placement B - Business Practical unit, 25.0 credit points	BUS20011

2025 fees

Yearly fee* ($AUD)

$13,153

Total fee* ($AUD)

$52,612

2025 fees

Yearly fee* ($AUD)

$41,760.00

Fees are estimates only

Published student tuition fees for 2025 unit enrolments in HE Commonwealth Supported Place (CSP) and Undergraduate Full Fee Paying (FFP) are subject to change based on individual circumstances at enrolment. Fees may vary for units studied in future years, with part-time fees being proportionally lower depending on the number of units taken per semester. Enrolled students will receive reasonable notice of any fee changes before payment is due.

Fees are estimates only

The indicative course fees shown apply to international students for the relevant year, based on a standard study load per year. Fees are assessed according to actual study load each semester, with variations to study load resulting in tuition fee adjustments. These fees generally include the Student Services and Amenities Fee (SSAF) and are subject to annual review. Enrolled students will receive reasonable notice of any fee changes before payment is due.

How do I pay my fees?

HECS-HELP is a loan and discount scheme available to you if you are eligible and enrolled in a Commonwealth supported place. A HECS-HELP loan can cover all or part of your contribution amount. You can also choose to pay your fees up front.

Find out more about fees

International students need to pay tuition fees up-front by the relevant due date. You can find the due dates on your Statement of Account.

To pay your fees:

log in to My Financials
check your Australian bank account details are correct
check your Statement of Account to see how much you owe
pay using your preferred payment method.

Learn more about paying your fees

Eligibility for HECS-HELP

You are eligible for a HECS-HELP loan if you have been offered a Commonwealth Supported Place (CSP) for an undergraduate degree at Swinburne or a UniLink course, and you:

are an Australian citizen and doing at least one unit of your course in Australia; or
hold a permanent humanitarian visa and will be living in Australia for the duration of your course; or
hold a New Zealand Special Category visa and meet the special eligibility requirements for New Zealand citizens.

Learn more about HECS-HELP

Student services and amenities fee

This funding serves to improve the student experience at Swinburne. You may use many or just some of the services and amenities that the fee provides.

The fee shown in the capped amount for 2025.

This funding serves to improve the student experience at Swinburne. You may use many or just some of the services and amenities that the fee provides.

This amenities fee is included within your annual tuition fee listed above. The fee shown is the capped amount for 2025.

Please refer to the Student Services Amenities Fee page for more information.

SSAF fee* ($AUD)

$365

SSAF fee* ($AUD)

$365

Learn more about SSAF

Scholarships

Scholarship applications for 2025 are open. Scholarships at Swinburne are about providing opportunity, promoting equity and recognising excellence and achievement. We want you to reach your potential and achieve your life and career goals.

Our handy guide will assist you to gather documents for your application.

Learn more about scholarships

When you apply for a Swinburne course, we automatically consider you for an international scholarship of up to 20 per cent off your course fees – no separate application required! Just apply for your Swinburne course of choice and when we review your course application, we will also assess you for an international scholarship.

Learn more about scholarships

Professional placement fees

Students who participate in a six- or 12-month professional placement will be subject to an increase in total course fees.

Apply through an agent

Most international students use an education agent to help them through the application process. Swinburne has agents all over the world that can help you with your application to study. Search for a Swinburne representative in your country. If your country is not listed, please contact us.

Representatives and agents

BB-BAAAIN

Search for agents

Apply directly

Ready to take on a new challenge and reach your academic goals? If you already know which course you want to study and understand the entry requirements, what are you waiting for? Apply online! Remember, you cannot apply direct if you have an active VTAC application.

Course code

BB-BAAAIN

Apply directly

Course code

BB-BAAAIN

CRICOS code

109239E

Apply directly

Apply through VTAC

International students currently studying Year 12 in Australia must apply through VTAC. VTAC is the central office that administers the application processes for places in tertiary courses, scholarships and the Special Entry Access Scheme at universities, TAFEs and independent tertiary colleges in Victoria.

VTAC is the central office that administers the application processes for places in tertiary courses, scholarships and the Special Entry Access Scheme at universities, TAFEs and independent tertiary colleges in Victoria.

VTAC Code (CSP)

3400212541

Apply through VTAC

VTAC Code (IFP)

3400212543

Apply through VTAC

Start dates

Location

Last date to apply

Start dates

Semester 2

Hawthorn

30-July-2025

04-August-2025

Start dates

Location

Start dates

Semester 2

Hawthorn

04-August-2025

Upcoming events

A Day in the Life of a Swinburne Student | Creative

08-April-2025

A Day in the Life of a Swinburne Student | STEM, Aviation & Health

09-April-2025

A Day in the Life of a Swinburne Student | Social Impact and Innovation

10-April-2025

Overview

Entry requirements

Study structure

Fees & Scholarships

How to apply

Overview

Are you in high school?

Your major

Business Analytics

Your industry experience

Skills you’ll learn

Your career opportunities

Key codes

International student visa

Professional accreditations

AACSB Accredited

PRME

Why Swinburne?

Guaranteed Entry ATAR

Subject adjustments:

Admission requirements

Need to undertake an English assessment for entry?

Apply for a pathway course

Bachelor of Business Analytics and Analysis

Bachelor of Applied Innovation

Want to see the full range of electives?

Optional professional work placement

Fees are estimates only

Fees are estimates only

SSAF fee* ($AUD)

SSAF fee* ($AUD)