Overview

This unit aims to develop students’ design skills and understanding of technology and creativity working on future-focused branded environment projects. This unit will encourage students to research, explore and experiment with different technologies, materials, visual communication and interior architecture in experiential design scenarios.

Teaching periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date

Learning outcomes

Students who successfully complete this unit will be able to:

  • Demonstrate research, analytical and critical thinking skills in the development of and a response to, a project brief
  • Identify the principles of Branded Environments and theorise on potential future directions
  • Apply research and insights to inform the development of innovative future-focused design proposals
  • Represent spatial design proposals through a variety of traditional and emerging technologies and media

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
On-campus
Studio		3.00 12 weeks 36
Unspecified Activities
Independent Learning		6.00 13 week 78
Specified Activities
Various		3.00 12 weeks 36
TOTAL150

Assessment

Type Task Weighting ULO's
Project 1Individual/Group 20% 1,2 
Project 2Individual 30% 1,3,4 
Project 3Individual 50% 1,2,3,4 

Content

  • Trend forecasting and future-focused branded environments
  • Impact of new technologies on construction and production processes; and design processes
  • Social and ethical issues; and other challenges in relation to innovation and emerging technologies in the Branded Environment
  • Nexus of branding and interior architecture
  • Concepts, methods, tools and techniques used in the definition and design of user experience

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.