Overview

This unit enables students to extend their skills acquired in previous units of study and apply them to complex communication problems. Students will extend their skills with advanced exploration and use of image making and photomedia techniques to achieve sophisticated individual outcomes. Through planned systematic research, students will analyse, interpret and create innovative solutions that will extend and consolidate their scope that spans a range of photomedia.

Requisites

Prerequisites
DDD20009 Photography and Art Direction
Teaching periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date
Semester 2
Location
Hawthorn
Start and end dates
29-July-2024
27-October-2024
Last self-enrolment date
11-August-2024
Census date
31-August-2024
Last withdraw without fail date
13-September-2024
Results released date
03-December-2024

Learning outcomes

Students who successfully complete this unit will be able to:

  • Examine forms of image capture methods and technical experimentation (including aspects of visual and media semiotics, photography, imaging, digital illustration)
  • Create an integrated media display or presentation in a visual communication design context
  • Research and critically evaluate their chosen topic
  • Apply relevant knowledge, and appropriate design methods, processes and techniques to the development of a final, highly-resolved, integrated design outcome

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
On-campus
Studio		3.00 12 weeks 36
Unspecified Activities
Independent Learning		6.00 12 weeks 72
Online
Directed Online Learning and Independent Learning		3.50 12 weeks 42
TOTAL150

Assessment

Type Task Weighting ULO's
Background Research for Topic and EssayIndividual 10% 3 
Exploration of three genresIndividual 60% 1,2,3 
Major Project Including Final of GenresIndividual 30% 1,2,3,4 

Content

  • Effects of lighting on photographic images
  • Manipulation of image through a variety of software
  • Alternate capture devices
  • Illustrative skills
  • Contemporary practice and different applications for images in design

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.