Overview

This unit of study introduces explorative and creative thinking expressed through the application of digital software to design propositions. Students will explore vector and raster based software as design tools for specific formats and communication objectives. Students will develop the ability to use digital software for the development and execution of visual communication for print and screen formats.

Requisites

Teaching periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date
Pathways Teaching 2
Location
Hawthorn
Start and end dates
01-July-2024
27-September-2024
Last self-enrolment date
14-July-2024
Census date
26-July-2024
Last withdraw without fail date
16-August-2024
Results released date
08-October-2024
Pathways Teaching 3
Location
Hawthorn
Start and end dates
21-October-2024
31-January-2025
Last self-enrolment date
03-November-2024
Census date
15-November-2024
Last withdraw without fail date
13-December-2024
Results released date
11-February-2025

Learning outcomes

Students who successfully complete this unit will be able to:

  • Analyse, critique and apply digital processes to a design outcome
  • Identify and use appropriate digital software to execute intended design outcomes
  • Apply vector and raster oriented design software as design tools to achieve visual communication objectives
  • Develop and document individual visual communication concepts and outcomes framed by a project brief
  • Produce creative design outcomes in a digital environment with reference to appropriate software use, file format and management, and context of output
  • Demonstrate understanding of legal and copyright issues faced by the designer and industry

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
Online
(Online workshop)		 1.00  12 weeks  12
On-campus
(Lab 1)		 2.00  12 weeks  24
On-campus
(Lab 2)		 2.00  12 weeks  24
Unspecified Activities
(Independent Learning)		 7.50  12 weeks  90
TOTAL     150

Assessment

Type Task Weighting ULO's
Project 1Individual/Group 25 - 35% 1,3,4,5 
Project 2Individual/Group 25 - 45% 3,4,5,6 
Project 3Individual/Group 30 - 40% 2,4,5 

Content

  • Systematic digital processes and software choices
  • Vector and raster formats
  • Image quality and file formats
  • Visual concept development
  • Project visualisation, planning and production
  • Production management and formats for digital environments

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.